Product Marketing Specialist, Filmora

We are looking for a Product Marketing Specialist with digital marketing experience. You’ll be responsible for developing and implementing marketing strategy for our product in ways that will strengthen our brand and boost sales. For this role, you be a strategic thinker who is also familiar with various product marketing techniques.

Job Requirements:

1. Conduct market research and competitive analysis, identifying our product opportunity in the target market;
2. Develop and execute marketing strategies: branding, positioning, pricing, advertising, promotion, etc.;
3. Work with various teams (design, product, marketing, etc.) to initiate and manage marketing campaigns, including planning and implementation;
4. Ensure brand message delivery across marketing channels: landing pages, social medias, video advertising, influencer collaborations, etc.;
5. Work to maintain strong market intelligence, keeping up to date on consumer and societal trends, researching the strategies of our competitors and making recommendations for changes to our own strategies.

Job Requirements:

1. Three to five years of experience in the product marketing or digital marketing area, preferably in the technology industry;
2. Bachelor’s degree in marketing, public relations, communications or business preferred;
3. Previously proven project management skills, scheduling and ability to handle various tasks and stakeholders’ requirements;
4. Familiar with product marketing tactics (e.g. integrated marketing campaigns);
5. Experience with digital marketing campaign development, from strategy to execution is an asset;
6. Strategic thinking and analytical mind;
7. Strong English verbal and written communication skills;
8. Fluent mandarin is a plus.

About Wondershare

Wondershare Technology (300624.SZ) is an international consumer software company listed on the Shenzhen Stock Exchange. We are a leading global provider of independently-developed software brands. Our mission is to provide our users and communities with ‘Smart Homes and Happy Lives’ through home security systems, intelligent hardware, and better software solutions. We are proud to have users in more than 200 countries all over the world, as well as a team of 500+ talented professionals working internationally. Our operation headquarters is in Shenzhen, China, and we have established branch offices in Vancouver, Tokyo, and Taiwan. We have experienced rapid growth at an astonishing rate for many years, as well as investments from leading organizations such as Huarui and IDG. Wondershare has been included in Deloitte Technology’s Fast 500 Asia Pacific and as one of Forbes China’s most promising enterprises.

To Apply:

1. Send resume with brief write up about your relevancy in the email body
2. Share links to online activity showcasing your engagement such as profiles, blogs or demo reel

Due to high volume of applicants, we will only be contacting candidates who are shortlisted.
Thank you in advance for your interest!