What is MP4 Format
What's MP4 format?
MP4 is the abbreviated form of MPEG-4 Part 14. Also, it may be referred to as H.264/MPEG-4 AVC (Advanced Video Coding). It is a multimedia container format standard specified as a part of MPEG-4. MPEG-4 is designated a standard for a set of video and audio coding formats. MP4 is mainly used to store digital audio and digital video streams. And it's also used to store other data like images and subtitles. What's more, it contains advanced content like menus, 3D graphics, and user interactivity etc. The MP4 video format compress video and audio tracks with separate compression method. The video tracks can be compressed either with MPEG-4 or H.264 video codec, And the audio tracks are compressed with AAC codec.
How to make full use of MP4
MP4 is very popular by providing quicker and higher quality broadcast media. After its success in 1999, it was considered as the gold standard for all kinds of broadcast and steaming apps online. Programmers were able to easily use it in various applications and websites. Business people used it as a great sales and marketing tool, while common home users even make their own meida files in MP4 format. Of course, there are many other ways to enjoy the benefits of MP4 format. For example, MP4 videos can be stored in a hard drive and sent to others via email for sharing.
How to play MP4 files
To play MP4 files smoothly, there are three different things you must have, a splitter that is used to access the audio and video data, decoders, and meida player. For Windows users, the built-in playback software, Windows Media Player, can't play MP4 files on its own fresh out of the box. So some necessary tweaking need to be done. After that, it can "split" the MP4 file to access video and audio data, and then is able to decode the audio and video streams and play the file.
Of course, there are a lot of powerful media players that come with the native support to play MP4 files, such as VLC. It is a free and cross-platform media player. Not only can you play MP4 files on Windows and Mac with it, but also you're able to use it to handle WMV, MKV, M4V, FLV, AVI, MOV, AVCHD, MTS, M2TS, VOB, MP3 and more.
How to convert MP4 files
MP4 files can be supported by a lot of applications like QuickTime and a variety of hardware devices, such as Microsoft Zune portable media player etc. However, in most cases, you may probably come across MP4 incompatibility issue. To handle this situation when you can't play MP4 on a device or an application, you have to convert MP4 to a compatible format with a great Video Converter ( Video Converter for Mac ).
1 Add MP4 videos to the video converter
Go to "Convert" tab, and in the submenu, select the "Add Files" option. At this time, you can browse the computer. Just navigate to the fold where your MP4 files are, and then select the ones you want to import to this app.
2 Choose an output format you want
On the Output Format panel, just click the "Format" image icon to open the output format list. Here, you'll see almost all popular formats or devices are sorted into different categories. Just choose one according to your need.
3 (Optional) Edit MP4 files
Select the video item, click "Edit" button, you will open the interface below which is a two real-time preview windows to see the differences before and after you editing the videos.
Crop: customize the frame size (16:9, 4:3 etc) and cut off black margins of the videos.
Effect: Set the brightness, contrast, saturation, Amplifier of the video and apply different effect styles (Gray, Emboss, Negative, etc).
Watermark: Add image or text watermark to the MP4 video.
Subtitles: Enable the plug-in subtitles or customized subtitles .
4 Start MP4 conversion
Click "Convert" to start converting MP4 to the format you want. When the conversion is done, click "Open Folder" to find the output files. Now, you can transfer the converted files to your devices or applications etc for uses.
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