Home > Resource > iTunes Tips > M4V to iTunes

How to Convert M4V to iTunes

M4V, MPEG-4 file extension, is used for videos downloaded or bought from the Apple iTunes store includes music videos, movies, and TV episodes etc. It's similar to a MP4 file, but the difference is it may be a copy-protected file by using Apple's FairPlay DRM copyright protection. Though M4V is designed by Apple Inc, yet not all of them are produced by Apple. If you happen to get some M4V files that can't be imported to iTunes, then it must be its inner decoding way incompatible with iTunes. To quickly and easily solve the problem, you can convert them to iTunes M4V files with a solid and intuitive video converter. Here, Wondershare Video Converter for Mac (Video Converter) is highly recommend to complete above conversion seamlessly and high compatible with all iTunes versions, including iTunes 10.6.

Free download the trial version of M4V to iTunes Video Converter:

1 Add M4V files to the M4V to iTunes video converter

You can drag and drop the video files directly to the app. Or click the "Load Media Files" button to import your M4V files.

Note: Batch conversion is supported, you can import more than one file at one time. If not right item, just hit "Delete" button to remove it.

M4V to iTunes

2 Set your preferred output format

Click Format icon to open the output format window, and then click format type to access the format drop-down list. In the "Video" column, find iTunes M4V format and choose it as the output format.

If you plan to import them to your iPod, iPad, or iPhone, you can just choose the optimized presets for them in "Devices" category instead. They will play perfectly in your iOS devices.

convert M4V to iTunes

Tips: this program also provides editing functions which enables you to modify output video. Common editing tools are provided: crop, trim, effect, watermark, subtitles (simply click the Edit image button on the right side of each video item).

3 Start to convert M4V to iTunes

When all necessary modification completed, all that's left to do now is click "Convert" button. This program is very efficient in conversion and the progress bar will show you the percentage and remaining time.

import M4V to iTunes

When conversion completed, you can click the "Open Output" to locate your target files and drag them to iTunes for smooth playback. That's all.


  1. If you want the converted files being added to iTunes automatically, please go to "Finder" in the menu bar and then select "Preferences...". In the setting window, click "Convert" menu, and check out "Add Files to iTunes Library after conversion", then click on OK.
  2. This program is cross-platform, if you're using Windows system, you can refer to User Guide in Windows for more details.
  3. Besides converting M4V videos, this Video Converter for Mac supports virtually all video/audio format, you can also extract the background music or classic dialogue from your video files, and export them as WMA, MP3, M4A, etc.

Free download below M4V to iTunes converter:

Please get the tutorial here.

Product-related questions? Speak directly to our Support Team >>